The Most Advanced AI Still Can't Match a 5-Year-Old's Heart

With all the mind-blowing AI advancements we're seeing, there's still nothing more complex than a human heart and mind. This past weekend was a powerful reminder of that for me.

Like most of us, weekends are when I try to unplug and be fully present with my family. This weekend was our annual daddy-daughter dance with my two girls. The theme was a derby, so my daughters wore their pretty derby dresses and were supposed to have fancy derby hats to match.

But here's where the human drama kicked in:

Drama #1: My oldest broke her hat right before the event. Drama #2: My stubborn 5-year-old absolutely refused to wear a hat despite my best dad persuasion tactics.

My fatherly intuition immediately flagged this as a potential issue—it was a derby theme after all. After 30 minutes of back-and-forth negotiation (if you're a parent, you know these "discussions" well), little Miss Sassy stood firm on her no-hat position while we frantically glued the older one's hat back together.

Fast forward through cupcakes, way too much sugar, and general daddy-daughter chaos—the MC announces a contest for—you guessed it—best hat.

In an instant, my little one's hat-rebellion crumbled. She burst into tears realizing her mistake while her big sister proudly displayed her (now repaired) hat on stage. Just as the waterworks reached maximum intensity, a sweet little girl came over and offered to let my daughter borrow her enormous yellow hat so she could participate.

Crisis averted. Tears dried. Little one happily joins the parade of hats.

Then something magical happened. My daughter actually won third place with her borrowed hat! She beamed with pride showing me her ribbon and flowers. But as we celebrated, I noticed the girl who had lent the hat was now crying hysterically in the corner.

Without prompting, my little one looked at the crying girl, then down at her prize, and decided right then to walk over and give her the award.

I couldn't have been prouder.

This is what AI simply cannot do. You can program AI to follow ethical guidelines or make the "right" decision based on countless parameters, but it can't replicate the beautiful chaos of human emotions—the stubbornness, the tears, the pride, the generosity—all happening in real-time without a script.

So while I'm absolutely fascinated by tools like Manis AI and everything we're covering in this newsletter, I'm still most in awe of humans—especially my little ones. Because those moments of kindness, tears, and growth come from beautifully imperfect human interactions that no neural network could ever truly simulate.

Now, let's dive into the AI that's trying its best to keep up with the complexity of human behavior...

HighLevel Insider: Mastering A2P 2025 Text Messaging Registration

If you've ever felt like navigating A2P messaging registration was like trying to crack a government-level security code, you’re not alone. HighLevel just dropped an ultimate guide to help businesses get approved, and let me tell you—it’s a rollercoaster. So, buckle up, because if you send business texts, you need to get this right.

Why? Because regulations are tightening faster than a WiFi password at a coffee shop, and they’re auditing accounts to ensure compliance. Even businesses previously approved are getting their registrations suspended if they don’t follow the new rules. Let’s break it all down..

Here’s What You Need to Pass A2P Registration in 2025 🚀

1. You Need a Legit Website

   • The governing body must be able to verify your business online.

   • If you don’t have a website, build a simple "Coming Soon" page with your company name, logo, and contact details.

2. Privacy Policy & Terms of Service Are Now Non-Negotiable

   • These documents need to be publicly available on your site.

   • Big red flag: If your privacy policy mentions sharing data with third-party affiliates, you will get declined.

   • Your Terms of Service must now include a dedicated SMS section, explicitly stating how users opt in and out of messages.

3. Your Forms Must Have Two Opt-In Checkboxes

   • One for marketing messages

   • One for transactional (appointment reminders, order confirmations, etc.)

   • Phone numbers CANNOT be required fields! If you force users to enter a number, you fail instantly.

   • This applies to ALL forms: website contact forms, calendar booking forms, opt-ins… everything.

4. Segregate Your Texting Lists

   • If someone only opted in for transactional texts, don’t send them marketing promos.

   • The system audits message compliance, so be sure your automation separates these.

5. Your Business Info MUST Match Official Records

   • Your business name and EIN need to match exactly what’s in your IRS or government registration (a.k.a. CP 575 form).

   • If they don’t match, the brand registration process fails before you even get to campaigns.

6. Sample SMS Messages Matter

   • HighLevel provides templates, but you MUST replace "Company Name" with your actual business name (sounds obvious, but so many people forget!).

   • If you send promos, show an example of what your marketing SMS will say.

   • Don’t forget the "Reply STOP to opt-out" compliance message in every example.

7. Screenshots & Documentation Are Your Best Friend

   • Take screenshots of your opt-in process and submit them with your registration.

   • If your website has a booking form, document the steps users take to opt in.

   • Link to a Google Doc with proof of your forms, policies, and messaging setup.

8. Your Phone Number Matters

   • Buy a dedicated phone number for A2P texting before registering.

   • It must be verified and linked to your business.

9. Prepare for Human Review

   • A real person manually checks your application, so clarity and compliance are everything.

   • Any missing or incorrect details? Declined.

   • If you fail the campaign phase, you have to pay a resubmission fee each time.

💡Pro Tip: Avoid the #1 Mistake People Make

When filling out your brand registration, DO NOT leave placeholders like “Company Name” in your application. Replace them with your actual business name everywhere. Failure to do this is the #1 reason for rejections.

Final Thoughts

A2P compliance is no joke. If you’re using text messaging in your business, getting approved is now a must—or you risk getting shut down. It’s a bit of a process, but do it right once, and you’ll be set for years. Need extra help? HighLevel offers coaching and support to guide you through the process.

Alright, take a deep breath—you got this. ✅ Next up, let’s dive into AI advancements inside HighLevel that are making automations even smarter…

AI Builds Corner: Mastering ChatGPT for Marketing & Business in 2025

AI is moving at the speed of light, and if you’re not leveraging it in your marketing and business operations, you’re leaving money on the table. HighLevel just released a must-watch guide on how to master ChatGPT—covering everything from setup to advanced automations that can transform your workflow.

Whether you’re a total newbie or you’ve dabbled with AI before, this guide breaks it all down so you can get the most out of ChatGPT. Let’s get into it.

ChatGPT 101: What You Need to Know

ChatGPT is a large language model (LLM) that predicts the next word in a sentence based on massive datasets. Sounds simple, right? But the applications are insanely powerful—especially for marketing.

Here’s what you can do with ChatGPT right now:

• Write blog posts, social media content, ad copy, and even full ebooks.

• Generate code snippets or even full web apps.

• Summarize long PDFs or documents in seconds.

• Automate tasks—from writing emails to creating workflows.

• Generate AI images and voice responses (yep, ChatGPT can talk now).

• Build custom GPT bots that act as AI-powered assistants for your specific business needs.

Getting Started with ChatGPT

If you haven’t already, here’s how to set up ChatGPT in under 5 minutes:

1. Go to OpenAI’s website (chat.openai.com) and sign up.

2. Choose a plan:

   • Free Plan: Great for basic chat capabilities.

   • Plus Plan ($20/month): Unlocks better performance, faster response times, and access to GPT-4.

   • Pro & Operator Plan ($200/month): Allows advanced automations, web searches, API integrations, and even posting on social media.

3. Explore its capabilities:

   • ChatGPT can write, code, analyze, search the web, and even create custom AI bots that work inside your business.

Supercharging Your Workflow with AI

Here’s where things get really fun—how to use AI to make your marketing & business life easier.

1. Automate Your Content Creation

   • Generate Facebook Ads, Google Ads, blog posts, and newsletters in seconds.

   • Use Canvas Mode to edit and fine-tune copy on the fly.

   • Ask ChatGPT to rewrite, optimize, or even A/B test your messaging.

2. Custom AI Assistants: Your Secret Weapon

   • With the Plus Plan, you can build your own GPT bots that act like employees.

   • Examples of AI-powered agents you can create:

     • Ad Copywriter Bot (writes engaging ads for different industries).

     • Landing Page Generator (creates high-converting pages).

     • Email Marketing Assistant (automates follow-up sequences).

     • Personal Finance Tracker (helps manage budgets & investments).

     • Virtual Translator (for multilingual customer support).

3. Turn ChatGPT Into a Personalized Marketing Assistant

   • Store key information and train AI on your brand voice.

   • Save and pin key conversations so you can reference them later.

   • Use AI-generated insights to refine your marketing strategy.

💡Pro Tip: How to Build a Custom AI That Works for You

If you’re serious about automation, you need to train ChatGPT for specific tasks. Here’s how:

1. Define the AI’s job – Example: “You are a Facebook Ads Copywriter for carpet cleaners.”

2. Set clear instructions – Example: “Write 3 ad variations: short-form, long-form, and humorous.”

3. Create a GPT Assistant – Use OpenAI’s “Create Custom GPT” feature to build your own AI employee.

4. Test & refine – Train your AI to get better over time by giving feedback.

With just a little setup, you can outsource repetitive tasks to AI and focus on strategy & scaling.

Final Thoughts: AI is Your Competitive Advantage

The reality? AI isn’t coming—it’s already here. Businesses that integrate AI-powered automations are going to win in 2025 and beyond.

Your move? Start small—use ChatGPT for content generation, marketing automation, and customer support. Then, level up by building custom AI assistants tailored to your business.

Once you get the hang of it, you’ll wonder how you ever ran a business without AI. 🤖

Alright, that’s a wrap for this AI update. Next up? Let’s check out some wild new tech & gadgets that just hit the internet…

AI AGENTS HAVE LEFT THE CHAT... BECAUSE THEY'RE BUSY DOING YOUR JOB! 🤯

The "No BS" AI Revolution Has Actually, Finally, For-Real-This-Time Arrived

Remember when we were promised robot butlers, and all we got were glorified chatbots that needed babysitting? Well, throw your expectations out the window, because Manis AI just crashed into the scene like the Kool-Aid Man – and it's actually DOING things.

What Makes Manis AI So Damn Special? 🔥

Unlike ChatGPT (which acts like that intern who needs instructions repeated five times), Manis actually:

• Creates and crushes its own to-do lists – Give it a job and it'll break it down and methodically knock out each step without you holding its hand

• Takes control of a freaking browser – Watches it navigate the web like a seasoned pro is both mesmerizing and slightly terrifying

• Devours files like they're potato chips – Toss it 50 resumes and it'll read, analyze, and rank them faster than you can say "we'll keep your application on file"

• Builds entire websites and games from scratch – While you're making coffee, it's coding a fully functional landing page with testimonials it researched itself

A guy asked it to find drone-flying spots in Austin, and instead of the usual "here are some parks" nonsense, it researched local drone laws, created a shortlist, virtually scouted locations in Google Maps 3D, and served up only spots where flying is actually legal. I mean... COME ON!

"Wait, You're Telling Me It Actually..." 😱

• Built a playable 3D airplane game from ONE prompt (not a janky one – an actual, functioning game)

• Researched NYC real estate complete with crime stats, school ratings, and neighborhood vibes (goodbye, six-hour Zillow rabbit holes)

• Performed an SEO audit so thorough it made marketing agencies question their business models

• Analyzed stocks in real-time while someone was literally driving to a meeting (talk about multitasking)

• Created an entire shoe store landing page with product research and testimonials while the human grabbed lunch

Why Is This Actually a Big Deal? 🧠

As Gary Tan perfectly put it: "Model breakthroughs are not necessary to build really meaningful products."

Here's the secret sauce: Manis isn't some magical new AI brain. It's literally just Claude Sonnet duct-taped to 29 different tools with browser control. That's it! But that's EXACTLY why it's so revolutionary.

It's like watching someone combine peanut butter and jelly for the first time – not groundbreaking ingredients, but damn if the combination doesn't change lunch forever.

Let's Get Real: Where Manis Still Faceplants 😬

Because nothing good comes without a few hiccups:

• It has existential crises – One user asked it to research its own limitations, and it literally crashed. (Can't blame it – who doesn't freeze up when asked about their weaknesses?)

• Getting access is harder than finding Taylor Swift tickets – Invite codes are unicorn-level rare as they scramble to beef up their overloaded servers

• It's not truly "intelligent" – More like "really good at following recipes" with AI sprinkled on top like fancy salt

The Great AI Gold Rush Has Begun 🌊

Manis fired the starting gun, and now everyone's tripping over themselves to join the race:

OpenAI & Microsoft

• Released the Responses API so developers can build their own agents (expect a flood of "Manis killers" by summer)

• Added Azure integration because corporate America wants in on the action too

Google Isn't Messing Around

• Dropped Gemini 2.0 Flash with image generation so fast (5 seconds!) it makes your head spin

• Launched free Deep Research that builds organized reports that actually make sense

• Released Gemma 3 for free – a model with 27B parameters that somehow punches in the same weight class as models 25x its size

Everyone and Their Mom Is Joining the Party

• Convergence AI's Deep Work agent for when you need to look like you've been researching for days

• Harvey for analyzing business documents nobody wants to read

• Perplexity's Windows app with hotkeys so you can summon AI like a digital genie

• Snapchat's AI video lenses for when you need to pretend you're working while actually making AR content

What This Actually Means For Your Life 🚀

The future is knocking, and it's not taking "I'm busy" for an answer:

• AI will be writing 90% of code in months (Anthropic's CEO said it, not me)

• That research project that eats your weekends? Done in minutes.

• Content creation will have an "I'm feeling lucky but for everything" button

How to Not Get Left in the Dust 🎯

1. ID your most tedious tasks – What mindless work would you gladly never do again? (Expense reports, I'm looking at you)

2. Start playing with what's available NOW – Manis might be invite-only, but Google's Deep Research and Gemini are free and ready to roll

3. Think bigger than prompts – The magic isn't in asking better questions; it's in designing better workflows

💡 PRO TIP THAT'LL MAKE YOU LOOK SMART

The AI agent revolution isn't about who writes the coolest prompts – it's about who designs the smartest processes:

• Map out your most soul-crushing workflows first (you know which ones)

• Break them down step-by-step like you're explaining them to a very literal alien

• Figure out where you actually need human judgment versus where a well-trained monkey could do it

• Practice writing instructions that connect the dots instead of just asking for one-off results

The superpower of tomorrow isn't prompt engineering – it's process engineering. That's where the real magic happens.

The No-BS Bottom Line 🔮

These AI agents still crash, still get confused, and still need a human safety net. But for the first time, we're seeing AI that can actually FINISH tasks instead of just talking about them.

The revolution isn't that AI got smarter – it's that someone finally gave it hands.

AI Agents That Finally Do More Than Just Talk Smack

Remember all those promises about AI doing your work while you sip margaritas? Yeah, they've been as reliable as your ex's text messages—until now.

Manis AI just strutted onto the scene like it owns the place, and holy crap, it might actually deserve the swagger. This isn't another "I'll help you brainstorm" bot—this thing actually does the work.

Why Your Human Assistant Should Be Nervous

While ChatGPT is still asking "how can I help you today?" for the 500th time, Manis is already halfway through your to-do list:

🔎 Resume Screening on Autopilot: Dump 50 resumes at it and go grab coffee. By the time you're back, it's ranked candidates, pulled key skills, and probably sent rejection letters to the people who listed "Microsoft Word" as a special talent.

🏠 Real Estate Research Without the Realtor BS: Tell it you want a 3-bedroom under $500k with good schools and low crime. Instead of "it's cozy" (read: tiny) or "up-and-coming area" (read: sketchy AF), you get actual data, crime stats, and properties that match what you actually asked for.

📈 Stock Analysis Without the Wall Street Ego: While financial bros are charging you thousands for "exclusive insights," Manis pulls financial data, spots trends you missed, and builds interactive reports—without once mentioning its Ivy League degree or summer house in the Hamptons.

🖥️ It Builds Entire Websites While You Sleep: Need a marketing page? One user literally drove to a meeting while Manis built their entire shoe website—complete with testimonials, product research, and visuals. The meeting was probably about hiring a web developer. Awkward.

This Isn't Your Grandma's AI Assistant

What makes this different from every other AI overpromise we've endured:

✅ It Actually Finishes What It Starts: Unlike my attempts at home renovation projects, Manis follows through. Set it loose and come back to completed work instead of confused excuses.

✅ It's Like Having a Digital Mini-Me: It learns your preferences faster than a golden retriever with separation anxiety. Format something once, and it remembers forever.

✅ It Has Multiple Personality Disorder (In a Good Way): It splits itself into specialized agents—like the Avengers of productivity tools, but with less spandex and more spreadsheets.

The "Holy Crap, Is This Real?" Moment

One guy asked Manis to find drone flying spots in Austin with legal clearance and good views. Instead of a vague "check local regulations" response, it:

1. Researched drone laws in Austin

2. Found potential locations with good sightlines

3. Checked each for legal restrictions

4. Used Google Maps 3D view to scout them

5. Delivered a ranked list with reasoning

All while he probably watched TikTok videos of people falling down stairs.

Why This Should Excite (or Terrify) You

We're not quite at the "AI overlords" stage, but we're definitely at the "maybe I don't need to hire that intern" phase. Manis proves what matters isn't necessarily smarter AI—it's AI that can actually take action in the real world.

The only downside? Getting access is harder than finding a PS5 at launch. They're throttling invites while beefing up their servers (translation: it kept crashing when too many people asked it to research its own limitations—an existential crisis we can all relate to).

⚡ The million-dollar question: What soul-crushing task would you hand off to an AI agent first? Expense reports? Competitor research? Finding your spouse's birthday present? Because soon, the only excuse for not doing it will be "I chose not to," not "I didn't have time."

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